Lipton Ice Tea® se renueva en cuerpo y alma.

Santiago,.- Con una etiqueta que deja ver todas las propiedades del té helado, Lipton Ice Tea® se renueva, mostrando todos los atributos del té, gracias a su nuevo formato.

Las personas están cada día más conscientes del cuidado de su alimentación e hidratación; buscan productos que mantengan las propiedades y nutrientes de sus ingredientes originales. 

El consumo de té helado se ha vuelto un estilo de vida, para mantenerse activo y en equilibrio. Además de mantenerte hidratado y gracias a sus versiones con y sin azúcar y su gran sabor puede ser consumido como parte de una dieta balanceada.

“Lipton Ice Tea®, llega completamente renovado, transparente y con las propiedades de sus ingredientes”, expresó Santiago Escobar, Country Manager de Bebidas de PepsiCo Chile.

Por su parte, Daniel López, Subgerente de Marcas Funcionales de CCU, agrega que, siendo la marca preferida de Té Helado en Chile, implica estar mejorando constantemente, lanzando esta nueva imagen que destaca el contenido de todas las propiedades de té helado”.

La nueva imagen de Lipton Ice Tea® – perteneciente al portafolio de la alianza entre PepsiCo y CCU – estará disponible en todas las variedades de té negro Durazno y Limón y también con sabores sin azúcar: té Verde Limón, té Negro Frambuesa y Durazno, todos sin sellos ni aditivos.

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